Wednesday, February 5, 2014

Selling Your Home Faster

If you've made the decision to sell your home, that should be exactly what you focus on, SELLING your home.  

I am always amazed when someone talks about wanting to "price it high to see what I can get" despite the research that shows how detrimental this could be.  In today's market, homebuyers have limitless access to information and agents are mostly savvy enough to point out overpriced listings ahead of time.  These factors contribute to buyers steering clear of your home all together.  The first walkthrough is typically online, as is the second.  Then the buyer will research price and other criteria by themselves.  They'll contact their Realtor for an opinion, and then likely go back online again, all before a showing.

Bottom line: If your home is overpriced, there are a lot of opportunities to disqualify your home long before they step inside.  Pricing right is the most important factor when it comes to getting the home sold.  


Pricing your home to sell isn't a game, it's a science (and an inexact one at that).  If you are serious about selling, work with your Realtor to get it right.  And if the price that is recommended isn't something you can do, you aren't ready to sell. 

Take care, 
Scott Morrison
scottmorrison@kw.com 

1 comment:

  1. Many people don't realize that buying anything directly from the builder might not get us the better deal. I am glad to find some good realtors who guided me through everything.
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